Startup 4 Business

If you work in project management, you’ve certainly heard a lot of weird words as you try to figure out

You might believe that all you need is a good product or great service and clever branding. However, in the

The importance of getting legal advice for your startup cannot be underestimated. Especially if you’re a startup, getting good legal

There is no great secret to becoming a great employer. It’s a perplexing blend of constructive criticism and appreciation, as

Unlike in the past, marketing is no longer just concerned with the communication of a product to the customer. The

People have a tendency to regard ideas as rare treasures to be acquired and cherished. However, the reality of creativity,

Bringing out your new brand – service or product – comes with a big risk. Understanding the market environment will

A start-up demands much more than just a great idea, it demands a lot of time, discipline, and dedication but

By Brad Haddin You must have heard about the theory ‘survival of the fittest’; you must also have heard a

A business should never be stagnant. It should evolve and upgrade. If you want the latter you have to step

Customer behaviour is undergoing a significant change. That change is only going to continue as we enter the new normal

Having a clear goal and specific target to achieve are two of the most common things that a business coach

This year may not be what most of us are expecting, or even hoping for due to the pandemic. For

BY MELANIE CURTIN@MELANIEBCURTIN If you’ve ever had a weird startup idea, you’re not alone. There’s precedent when it comes to the world

by: StartUs Insights Looking for a new and exciting market to grow your startup? Learn why Spain is the ideal location

BY MARTIN ZWILLING As a business advisor, I have too often seen technical entrepreneurs get a product or service off the

Running a business is a never-ending series of trial and error. Launch, retract, relaunch, change, improve, develop and grow. These

The world is changing fast. One of the changes is how the United Kingdom is still Europe’s leading startup nation

We believe that there is no perfect formula for a successful problem-free business, because at some point you will encounter

Large company startups Large companies are associated with a short lived life cycle and it has been a trend that

by Hemant Taneja and Ken Chenault For the past decade, growth rates have defined success for most technology companies. Moore’s Law enabled unprecedented computing power,