There have been more volcanoes erupting recently, more earthquakes, bush fires, and hot weather issues globally. This rise in natural disasters has caused many people and businesses to consider their global impact on carbon emissions and to think about their footprint. People, especially the younger generation, demand that businesses reduce carbon emissions, implement more environmental policies, and concentrate on improving their sustainability initiatives.
In the face of escalating environmental crises, consumers are beginning to vote green with their wallets. Organisations of all sizes must constantly monitor market sentiment since people’s purchasing habits are changing as they learn more about climate change and its effects.
Becoming more ecologically responsible can be a huge task for big enterprises; however, if it is such a significant adjustment for larger businesses, how does a smaller start-up or a single marketer thrive in this new environment? It could be something as simple as turning off the lights, not printing out as many documents, or ensuring that we recycle. It can be a lot more than that, but we all have to start somewhere.
What else can your company do to become even more environmentally friendly? Investing in perhaps plastic credits to help mitigate your plastic consumption is a positive step. Even though this might only be your first move towards a more sustainable practice, acquiring plastic credits will help fund activities that reduce sea plastic, discharge of non – recyclable plastic in a sustainable way, and assist waste pickers who are integral in clearing plastic pollution.
However, you should not stop there. You could also encourage your customers to use reusable shopping bags by giving discounts, leveraging in eco – friendly packaging and developing new measures to minimise your overall environmental footprint. You may not be able to solve global warming on your own, but as a business owner, you can make some effort to protect and preserve the environment. Your environment – conscious actions could have a substantial influence on your neighborhood. There are businesses offering discounts to people who are “Double Jabbed”. Discounts for eco-friendly shoppers should also be considered and implemented to show support for sustainability.
In your own team, there are also ways of reducing your carbon footprint. When it comes time for your company to replace devices, furniture, or electronics, consider donating them to local charities rather than throwing them away. Larger items not only cost more to dispose of at a landfill, but they also generate more waste for the environment and pollute the air.